What is it?
- Vendor
- NetHunt
- Category
- Gmail-native CRM / Google Workspace
- Target audience
- SMB and mid-market teams on Google Workspace running sales and light marketing from email—especially teams that want CRM data in Gmail without forcing reps to a separate tab for every update
NetHunt overview
NetHunt embeds CRM data in Gmail: leads, companies, deals, and custom views sync with threads so reps update records while triaging mail. It adds workflows, bulk email, and web forms for teams that want marketing-lite without leaving Google’s world.
Compare
Closest peers: Copper, Streak. Microsoft 365–first orgs should not force this stack—look at Dynamics or HubSpot instead.
Plan ladder
NetHunt publishes Basic, Basic Plus, Business, Business Plus, and Custom tiers—lower tiers emphasize core CRM in Gmail; higher tiers unlock sales automation, API access, multi-channel sequences, VoIP, and professional services. Read the Compare plans matrix on NetHunt’s pricing page before you assume a feature is included.
Core features
- Contact Management
- Sales Pipeline
- Marketing Automation
- Reporting & Analytics
Feature labels follow a fixed list across all CRM pages for consistent comparison and structured data.
Use cases
Common use cases
- Inbox-zero sellers who log everything from Gmail.
- Small outbound teams with sequences and templates.
- Google Sheets reporting and workspace-native ops.
- Lean agencies tracking client pipelines beside email.
- Automation-heavy follow-up when you buy enough monthly workflow actions for triggers across CRM + Slack/Google Chat.
- Looker Studio dashboards for leadership when you connect CRM exports or supported reporting.
Pricing structure
Pricing
Per-user tiers unlock workflows, campaigns, and advanced features—names like Basic/Business/Advanced have appeared. Check nethunt.com/pricing and watch Gmail API quotas and sending limits vs. a dedicated ESP for big blasts.
Illustrative list (verify on site)
NetHunt’s public pricing page shows Basic starting around $24 per user/month when billed annually (higher monthly), Basic Plus around $34, and Business/Business Plus tiers that publish higher list rates or “Talk to us” for quotes—numbers change; confirm currency and discounts at checkout.
Programs and overages
NetHunt advertises a startup discount (eligibility window on the CRM for startups page) and nonprofit pricing via sales@nethunt.com. Workflow automation can exceed included monthly actions—the vendor lists paid action packs—budget for overages if you automate at high volume.
Trials are typically 14 days with full feature access except custom SMTP on campaigns, per NetHunt’s FAQ.
Pros & cons
Advantages
- Low context switching for Gmail power users.
- Flexible record models and views inside familiar UI.
- Strong story for Workspace-native SMBs.
- Transparent plan matrix for CRM essentials vs. automation—helps buyers map spend to outcomes.
- Google Security Assessment participation (NetHunt states annual assessment) supports enterprise questionnaires for Google Workspace add-ons.
Limitations
- Google lock-in is absolute.
- Bulk email may still need Mailchimp-class tools at scale.
- Enterprise security reviews may ask for more than Gmail add-ons offer.
- NetHunt states no refunds on subscriptions—cancel anytime, but unused time is not credited; align procurement with finance policy.
- Automation action limits can force paid add-ons—model busy workflows before you commit to a lower tier.
Integrations & ecosystem
Integrations
Google Drive, Contacts, Sheets, WhatsApp bridges, Zapier, API on higher tiers—validate LinkedIn enrichment features against current API policies.
Higher plans include API access, VoIP partners (Aircall and others listed on NetHunt’s pricing page), and data enrichment connectors such as Apollo/Hunter—confirm per-plan limits and acceptable use.
Alternatives & competitors
Reviews & trust
Stacked against Copper, Streak, and HubSpot Starter. Buyers who pick NetHunt want spreadsheet-level flexibility inside Gmail; buyers who pick HubSpot want a standalone app ecosystem.
If procurement asks about data residency, NetHunt’s materials describe hosting on Google infrastructure—pair with your Workspace DPA and NetHunt’s security documentation.
Implementation & setup
Rollout
Install workspace-wide, define one pipeline template, sync labels/folders if used, then train on thread linking discipline day one.
Automation readiness
Before building dozens of workflows, inventory monthly actions per plan and purchase add-on packs if needed—NetHunt’s pricing page lists action buckets.
Custom SMTP
During trial, custom SMTP for campaigns may be disabled—plan a production cutover if you need dedicated sending domains.
Verdict
Verdict
Excellent for Google Workspace sales teams living in email. Skip for Microsoft-first enterprises.
Choose NetHunt when thread context matters more than a standalone CRM UI; choose HubSpot or Pipedrive when marketing ops and reporting need a full app hub outside Gmail.
Additional notes
Capability snapshot
- Gmail sidebar CRM with custom folders/views
- Leads, contacts, companies, deals, and activities
- Workflow automation and email campaigns
- Web forms and LinkedIn workflow helpers (plan-dependent)
- Zapier, API, and team permissions
- Multi-channel sequences and VoIP integrations on higher tiers
- Looker Studio connector for analytics-minded teams
Explore other CRMs
Same quick links as the homepage — open another profile.
